ActiveCampaign pricing 2026 looks simple on the surface — and that is exactly where most people make an expensive mistake before they spend a dollar. They look at the headline price — $15 a month — and assume that is what they will pay. Then they sign up, grow their list, and watch their bill […]
Rob Bell
Rob Bell is the founder and Chief Review Officer of MarketersChoice.com. As the former President & CEO of 1ShoppingCart.com — one of the internet's earliest SaaS platforms — he grew the company from 250 to 25,000+ subscribers processing over half a billion dollars in ecommerce before selling to Web.com in 2006. He reviews marketing tools through the lens of someone who built one
Why you need Semrush comes down to one question nobody wants to answer honestly. How many customers found your competitor today instead of you? Not because your product is worse. Not because your price is wrong. Because when they searched — you were not there. Your competitor was. And the decision was made before you […]
This Tapfiliate review 2026 is for the business owner who has reached one of the most powerful milestones in marketing — the moment you stop paying for traffic that might convert and start building a sales force that only gets paid when they deliver. Affiliate marketing is the only channel where every dollar you spend […]
Before Semrush existed, running a Semrush free trial would have seemed like science fiction. When I was building 1ShoppingCart.com in the early 2000s, keyword research meant opening a spreadsheet and manually visiting hundreds of websites to read their meta tags — recording every keyword I found by hand. When GoTo.com launched their PPC platform it […]
Learning how to use Semrush for keyword research is one of the highest-return skills you can develop as a business owner — and I say that as someone who spent weeks doing what Semrush does in seconds. When I was building 1ShoppingCart.com in the early 2000s, keyword research meant visiting hundreds of websites manually to […]
This SiteGround quick start guide covers everything you need to know about how to set up SiteGround correctly from the start and saves hours of frustration — because I did this myself when launching MarketersChoice.com. From the moment I signed up to having WordPress installed, plugins configured, DNS pointed and my first post live took […]
Knowing how to set up AWeber correctly from the start saves hours of frustration — because we learned the hard way when launching MarketersChoice.com. We hit two walls that stopped our emails firing for an entire weekend. Both were completely avoidable. This AWeber quick start guide walks you through every step from sign up to […]
This Taskade review covers the AI-native project management platform that’s changing how solopreneurs and small teams handle their daily operations. When I was running my last company with rapid growth across multiple departments — Dev, QC, UI, Technical Support, Sales, Marketing and back-end administration all needing to work together in sync — I had a […]
Finding the best ecommerce platforms for your business is one of the most consequential decisions you will make as an online seller — and one of the most confusing, given how many options compete for your attention. As the former CEO who scaled one of the internet’s first all-in-one ecommerce platforms, processing $500M+ in transactions […]
When I built 1ShoppingCart.com in 2000 the idea of a free open-source ecommerce solution that could power millions of stores worldwide would have seemed impossible. WooCommerce has done exactly that — and then some. As the former CEO who scaled one of the internet’s first all-in-one ecommerce platforms, this WooCommerce review 2026 gives you a […]