Rob Bell

Rob Bell is the founder and Chief Review Officer of MarketersChoice.com. As the former President & CEO of 1ShoppingCart.com — one of the internet's earliest SaaS platforms — he grew the company from 250 to 25,000+ subscribers processing over half a billion dollars in ecommerce before selling to Web.com in 2006. He reviews marketing tools through the lens of someone who built one

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Semrush Free Trial 2026: How to Get the Most From Your 7 Days

Before Semrush existed, running a Semrush free trial would have seemed like science fiction. When I was building 1ShoppingCart.com in the early 2000s, keyword research meant opening a spreadsheet and manually visiting hundreds of websites to read their meta tags — recording every keyword I found by hand. When GoTo.com launched their PPC platform it […]

How to Use Semrush for Keyword Research 2026: A Step by Step Guide

Learning how to use Semrush for keyword research is one of the highest-return skills you can develop as a business owner — and I say that as someone who spent weeks doing what Semrush does in seconds. When I was building 1ShoppingCart.com in the early 2000s, keyword research meant visiting hundreds of websites manually to […]

Taskade Review 2026: The AI Platform That Manages Your Projects — Is It Right for Your Business?

This Taskade review covers the AI-native project management platform that’s changing how solopreneurs and small teams handle their daily operations. When I was running my last company with rapid growth across multiple departments — Dev, QC, UI, Technical Support, Sales, Marketing and back-end administration all needing to work together in sync — I had a […]

Best Ecommerce Platforms 2026: Ranked by Someone Who Built One

Finding the best ecommerce platforms for your business is one of the most consequential decisions you will make as an online seller — and one of the most confusing, given how many options compete for your attention. As the former CEO who scaled one of the internet’s first all-in-one ecommerce platforms, processing $500M+ in transactions […]